IN TODAY’S WORLD,
WE ARE MORE AWARE
OF UNSEEN THREATS
TO OUR HEALTH,
OUR ENVIRONMENT
AND OUR FUTURE.

OUR MESSAGE

We worry about the long term effects of the products we use and desire cleaner, simpler alternatives. That's why we created Entity Clean, the best high-performance formula at an affordable price for women who care about looking good but don't want to sacrifice peace of mind or well being.

ENT-CLEAN-5411003-LETSBEHONEST-BOTTLE-scaled-1.jpg
  • 1st Ultra Clean Formula
  • Biotin Enriched
  • Non-GMO
  • Breathable
  • PETA Approved & Vegan
  • Fast Drying
  • Rounded Italian Dome Brush
  • 1st 24-FREE Nail Lacquer
  • Made in USA

Beyond Clean

Entity Clean is the only Ultra Clean formula available today. Nitrocellulose and pigments interact in nail polish bottles to form nitrosamines, compounds considered potentially dangerous to human health. Entity Clean’s unique formula helps inhibit the formation of nitrosamines, making it the first nail lacquer to meet the strict guidelines of a new class of products known as “Ultra Clean”.

Let's hear it . . . for 24-Free!

Entity’s formula is more than clean, it’s “ULTRA CLEAN." Its 24-Free, Biotin enriched formula offers the most beautiful, best-wearing, FEEL GOOD ABOUT IT lacquer on the market.

CLASSIC 3-FREE
Formaldehyde Hardener
Toluene Solvent
DBP Plasticizer
5-FREE
Formaldehyde Resin Hardener/Film Former
Camphor Plasticizer
7-FREE
Ethyl Tosylamide Plasticizer
Xylene Solvent
9-FREE
Triphenyl Phosphate Plasticizer
Parabens Preservative

Entity Clean is the 1st ULTRA CLEAN Nail Lacquer with a Nitrosamine Inhibitor.

16-FREE
Gluten Protein Celiac Disease
Phthalates Plasticizer
Coal Tar Flow-Aid (Polyaromatics + phenols + heterocycles)
Bisphenol Film Former (Phenols)
Nonylphenol Ethoxylate Flow-Aid (Bioaccumulates. Extremely toxic to aquatic and wildlife.)
MEK Solvent
Glycol Ether of Series E Solvents (glycol ethers derived from ethylene oxide)
PLUS, THESE ADDITIONAL DELETIONS FROM ENTITY CLEAN FOR A SAFER, KINDER FORMULATION
Aromatic Hydrocarbons Solvent
Wheat By-Products Strengthener
Animal-Derived Ingredients Peta Certified because we care
Cyclic Silicones Conditioner
Benzene Solvent
Tert-Butyl Hydroperoxide Initiator
Hydroquinone (HQ) and (MEHQ) Inhibitors
CMR (Carcinogenic Mutagentic Reprotoxic) Because your health comes first
Blue nailed hands with a healthy breakfast

We Added BIOTIN!

Azure of Myself Bottle

Instead of just removing the 7, 9, or even 24 bad ingredients, we figured we’d add a beneficial one in their place. For beautiful, durable, healthy-looking nails, we’ve added Biotin to our Ultra Clean formulations, a Vitamin B Complex known for its ability to promote optimal nail health!

For a whole-body boost (and your nails too), we recommend adding biotin enriched foods like eggs, nuts, seeds and oatmeal to your diet.

Just

Let 'em Breathe...

ENT-CLEAN-5410000-BASECOAT-BOTTLE

Entity Clean breathable formulation provides two good for you benefits traditional formulations don’t. Entity Clean allows air to pass to the nail plate which helps prevent heat build up on and under the nail which over time, can result in thinner, yellowing nails. And being breathable also helps any trapped moisture on the nail plate escape. Trapped moisture presents a suitable environment for microbial growth.

Breathable healthy nails start with a great BASE COAT.

Young woman blowing bubbles

Recognized Professionals

ENTITY CLEAN COMES FROM NAIL ALLIANCE . . . one of the top 3 global professional nail manufacturers and the creators of Gelish, the leading global gel polish brand. At Nail Alliance we’re committed to make Entity Clean the next, best for you POLISH brand.

ENTITY HAS BEEN AN EXCLUSIVE GLOBAL SALON BRAND FOR OVER A DECADE. Entity Clean is made in the USA, by the top, family-owned professional nail manufacturer in the world.